Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
The SEO related services we provide include:
- Keyword Research: Identifying and selecting keywords based on a variety of criteria including popularity, relevance, search patterns, competition and other factors.
- Information Architecture: Spotting any technical deficiencies in a website that may adversely affect website ranking. These include URL structures, navigation, HTML codes, design, cross-device performance and even server configuration.
- Related Content Creation and Copywriting
- On-page Optimization: Optimizing the page-level elements like content, page’s meta-information, image optimization, sitemap management, and internal & external link management.
- Link Building: Build related links (with impact) using search engines' approved and recommended methods
- Directory Submission: Submit your site to general and targeted directories in your business category / industry
- Press Releases: Write search engine friendly press release(s), and submit to targeted and premier news outlets
- Social Media: Establish profiles, pages in top social media sites such as Facebook, Linked-In, Twitter, etc., and utilizing the power of social media to gather endorsements.
- Reporting and Analysis: Monitoring and reporting based on traffic stats, user browsing trends, goal / objective tracking, etc.